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Kentwool adds LPGA Tour's Ryann O'Toole to staff player roster

Kentwool - the 168-year-old, family-owned American textile innovator - announces that LPGA Tour rookie sensation Ryann O'Toole has become the latest elite Tour player to endorse the brand's premium, performance socks specifically engineered for golfers.

As part of this agreement, the 24-year-old American will compete exclusively in Kentwool's Tour Profile and Low Profile Skinny merino wool socks. O'Toole will also showcase the company's logo on her shirt collar, be featured in Kentwool marketing initiatives and its newly re-launched website.

"I first tried Kentwool during the 2011 U.S. Women's Open and was immediately hooked," says O'Toole. "They're the most comfortable socks I've ever worn and help my feet stay energized and blister-free all round long."

A member of the 2011 U.S. Solheim Cup Team where she finished an impressive 2-0-2, the former UCLA star's outstanding season has also included top-10 finishes at the U.S. Women's Open and Safeway Classic, as well as a victory on the Futures Tour. She first rose to national prominence in 2010 with two Futures Tour wins and a spot on Golf Channel's "Big Break Sandals Resort."

"It's amazing how many of the world's best players are reaching out to us for socks," says Mark Kent, President and CEO of Kentwool. "This speaks to the fact that our use of premium materials and an advanced production process results in a product that feels and performs noticeably better than any other."

In addition to O'Toole, Kentwool premium performance golf socks are worn in competition by Bubba Watson, Matt Kuchar, Jonathan Byrd, Peter Jacobsen, Duffy Waldorf, Brendon de Jonge, Tom Gillis, Jane Park, Charles Warren, Kevin Johnson, Kristy McPherson, Shasta Averyhardt, Jenny Suh, Sarah Kemp, Jenny Gleason, Meaghan Francella, Jenny Hong and many others.

Available at scores of premium green-grass locations and www.KENTWOOLSocks.com, Kentwool Golf Socks are backed by a "blister-free guarantee." Retailing for $19.95 to $24.95, styles include the Tour Profile and Low Profile Skinny for women, as well as Low Profile, Tour Profile and longer Tour Standard for men.

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Other business in the retail center next to Safeway also prepared for opening, including two banks, a restaurant and other retailers. A new McDonald's is planned for the unpaved portion of the property near the northbound I-680 off-ramp at Bernal. Don Wright, senior vice president of real estate for Safeway, also told a real estate group last month that a Safeway gas station might be added at the site in the near future. Steve Burd, president, chief executive officer and chairman of the board of Safeway, Inc., which has its headquarters about a mile away on Stoneridge Mall Road in Pleasanton, told a welcoming crowd at opening day ceremonies that the Pleasanton retail center is one of 37 Safeway-owned shopping centers, making the company one of the largest developers in the business. "We had the opportunity to be at the intersection of Interstates 580 and 680, making this location very convenient to all," Burd said. "In fact, it's the closest commute that I've had to work in over 35 year, taking me 18 minutes door-to-door."

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